The Dog Days of Summer

Summer just started… but we are truly in the dog days of summer here with an unending heat wave.  To break up the monotony of the heat, I have a special offer below.

But before then, I thought I would explain the difference between copyrights and trademarks and patents.  This is one of the things I get asked almost every week — if not more often.  People know they may need something — but they aren’t quite sure what.  Understanding the difference is important for lots of legal reasons — but from the business owners standpoint, there are different costs and price points depending on what you need.  If you are planning to invest in your business this way, you need to know which one will deliver what you are looking for so that you can plan the right amount for the investment.

Copyrights and Trademarks are similar — but they are not the same thing.

Copyrights protect the written word — books, articles, website contents; music — arrangements, recordings, lyrics; performing arts and movies — the script, the performance, the DVD; visual art — photographs, paintings, drawings.

Trademarks protect things like logos, product names, business names and taglines. They protect marks that are “in commerce” (i.e. used to sell a product or service).

While both require an application and a filing fee, they are governed by separate government agencies and have different requirements in order to be formally registered.

Both offer protection to the item registered, as well as statutory penalties for people who violate the rights of registered works and marks.

There is also a significant price difference. The filing fees for copyrights can be as low as $30 or so. Trademark filing fees start at $225. That’s the main reason for the difference in my fees for the services — it’s all in the filing fee paid to the governing agency.

And what about patents…. patents are also governed by the US Patent and Trademark office — but, they require a specialized attorney (a patent attorney) who has passed an additional exam and who has a background in science.  I am not a patent attorney, but I am happy to help you identify what needs protected and to help you find the right person to help you.  My understanding is that patents are more expensive, both in terms of legal fees and filing fees.  Patents are used for designs, formulas, inventions and other more technical ideas.

What about that special?

If you’ve been on the fence on trademarking your logo or copyrighting that great new piece of artwork, this is the time to pay attention.

We have a special that is good only until Thursday, June 28:

Trademarks – $500 (a savings of $250!)

Copyrights – $150 (a savings of $100!)

If you have any questions, please let me know.  Again, these savings opportunities are only available until Thursday!


Copyright Course!

Coming Soon!

You may be familiar with my Trademark Course – Totally Trademarks!

I’m in the process of creating a complete course for copyrights as well!

Copyrights protect everything from the written word — books, magazines, even web pages, to art and graphics — such as paintings and photographs.  Copyrights also cover music, software and a number of other things.

Registering your work for copyright protection gives you an added layer of security.  If someone borrows or steals your work, you have statutory penalties to look to — including monetary damages, the ability to prohibit and stop the person from using your work, and even jail time.

This course will cover:

  1. What are copyrights?
  2. What is Fair Use?
  3. International Concepts
  4. Licensing
  5. How to file your own copyright application

Available now for pre-sale pricing at $123.  Course to be released by the middle of July, 2018.

Purchase here.


Turn it around

Ever wake up on the wrong side of the bed?  Or just realize that for whatever reason you’re focused on all the things that are wrong or need fixed in life than those things that are wonderful?

It’s a whole lot easier to create more positive momentum when you start from positivity… but some days, you just aren’t there.  Turning it around will not just improve your mood, it will improve your day.  It’s worth the five or ten minutes… trust me on this.

The very simple things I do to make a difference in my attitude for the day:

  1. Acknowledge the negative.  I know… go there.  Write down in your journal, or just on a piece of paper all the crap that is bothering you or worrying you right now…. the bill that needs paid, the person that said something that you took the wrong way, whatever it is.
  2. Shift to the positive.  I will write down positive affirmations and quotes until I feel my mindset shift into the realm of possibility.  I keep a Pinterest board of quotes and affirmations just for this purpose.  It may take a few lines, it may take a whole page…. but it really does work.
  3. Go to gratitude.  Even in the darkest of hours, there is something good.  Acknowledge that.  Be thankful for all of the wonderful things that are happening right now.
  4. Breathe. Ask for guidance … or just simply ask yourself – what’s the next thing I need to do?  Do that.
  5. Take action.  

Watch the direction of your day change — and with it, the increase in positivity and possibility.